Performance-Oriented Non-Retail Environment Allows Consumers in Nine Markets to Compare Stinger GT

Over the last month the all-new Kia Stinger has been named “Vehicle of the Year” by Roadshow by CNET, “Best of the Year” by MotorWeek, and urged people to “Feel Something Again – a State of Mind” in in Kia Motors’ Super Bowl ad.  Now, Kia is ready to show consumers and enthusiasts what all the hype is about with the performance-oriented “Stinger Experience” test drive events in select cities nationwide.  Accompanied by professional driving instructors, Stinger Experience participants will take on several dynamic challenges in the Stinger GT, as well as in the Audi A5, BMW 640i Gran Coupe and Porsche Panamera, through various dynamic exercises, including a 0-60 MPH acceleration run, cornering tests and a slalom course.

“With a faster top-speed and 0-60 time than a six-cylinder Porsche Panamera, the Stinger GT is like nothing anyone has ever seen from Kia before and must be driven to be fully appreciated and understood,” said Saad Chehab, vice president, marketing communications, Kia Motors America. “The Stinger Experience gives people an opportunity to see and feel for themselves just how far Kia has come, and that the Stinger can hold its head high against some of the best that Germany has to offer.”

The Stinger Experience tour schedule includes stops in Boston, Charlotte, Chicago, Dallas, Houston, Los Angeles, New York, Phoenix, and Washington, D.C. While there are no direct sales opportunities at the Stinger Experiences, on-site specialists can refer those interested in purchasing a Stinger to one of Kia’s nearly 800 dealerships nationwide.

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